Bremont Watch Company partners with Jaguar, Martin-Baker, and Boeing for exquisite designs

The Bremont Watch Company is embarking on a tour called “The English Tour” in the United States, showcasing their exquisite watch designs. The tour is being carried out in vintage cars, including a Jaguar e-type and a Porsche 911. However, due to weather conditions in Houston, the tour has been diverted, and the founders of Bremont are planning to contribute to a relief fund for the area. Bremont prides itself on its partnerships with esteemed companies such as Jaguar, Martin-Baker, and Boeing, which greatly influence their watch designs. They value British engineering and prioritize building watches in the UK. Additionally, the founders discuss their discontent with certain trends in the watch industry and their goal to reinvigorate British watchmaking by training new watchmakers in the UK. The English tour and more information can be found on Bremont’s website.

Bremont Watch Company

Bremont Watch Company is a prominent watch manufacturer known for its commitment to British engineering and craftsmanship. Founded by brothers Nick and Giles English, the company has gained a reputation for producing high-quality timepieces with unique designs. In this comprehensive article, we will delve into the background and history of Bremont, explore their partnerships with Jaguar, Martin-Baker, and Boeing, examine the influences on their watch designs, discuss the English Tour, learn about the watch selection process by the founders, explore their efforts to reinvigorate British watchmaking, and address some critiques of industry trends. Let’s dive in!

Background and History

Bremont Watch Company was founded in 2002 by brothers Nick and Giles English. The inspiration for the brand came from their shared love for aviation and passion for watches. Growing up in an aviation-centric household, with their father being a former Royal Air Force pilot, the brothers were exposed to the world of adventure and engineering from a young age. This upbringing would later influence their watch designs.

The founders’ goal was to create timepieces that were not only beautifully designed but also durable and reliable. They believed in producing watches that could withstand extreme conditions, such as those experienced in aviation and military operations. With this vision in mind, Bremont has established itself as a brand synonymous with precision, craftsmanship, and British engineering excellence.

Values and Goals

Bremont Watch Company is driven by a set of core values and goals that shape their approach to watchmaking. At the heart of these values is a commitment to British engineering and manufacturing. The founders are passionate about supporting local industry and believe in the importance of keeping watchmaking skills alive in the UK.

Another key value of Bremont is their dedication to partnerships. The company has forged relationships with major organizations like Jaguar, Martin-Baker, and Boeing, which significantly influence their watch designs. Bremont aims to create timepieces that not only reflect their partners’ excellence but also pay homage to the rich history and heritage of these organizations.

Furthermore, Bremont emphasizes the importance of preserving the art of traditional watchmaking. They are committed to training new generations of watchmakers and ensuring that the craft is kept alive for years to come. This dedication to passing on knowledge and skills is evident in their support of local watchmaking schools and apprenticeship programs.


Bremont Watch Company has established several partnerships that have played a significant role in shaping their watch designs and brand identity. These collaborations not only showcase Bremont’s commitment to excellence but also highlight their shared values with their partners.


One of Bremont’s long-standing partnerships is with Jaguar, the iconic British luxury car manufacturer. For over seven years, Bremont has collaborated with Jaguar, drawing inspiration from their design excellence and heritage. This partnership has resulted in the creation of timepieces that embody the spirit of both brands, combining sophistication, elegance, and British craftsmanship.


Bremont’s partnership with Martin-Baker holds immense significance, as it reflects the founders’ love for aviation and commitment to engineering excellence. Martin-Baker is a renowned company that specializes in ejection seats for military aircraft. Bremont has worked closely with Martin-Baker, incorporating their expertise and advanced technologies into their timepieces. The result is watches that withstand extreme conditions and can handle the demands of aviation and military operations.


Another significant partnership for Bremont is with Boeing, the world’s leading aerospace company. This collaboration showcases Bremont’s commitment to pushing the boundaries of innovation and technology in watchmaking. Through their partnership with Boeing, Bremont has gained access to cutting-edge materials and engineering techniques, resulting in timepieces that are not only stylish but also durable and reliable.

These partnerships have allowed Bremont to incorporate elements of British engineering and design excellence into their watches, creating timepieces that are truly unique and reflective of their shared values.

Bremont Watch Company partners with Jaguar, Martin-Baker, and Boeing for exquisite designs

Influences on Watch Designs

Bremont’s watch designs are heavily influenced by two main factors: British engineering and the partnerships they have established. The founders, Nick and Giles English, have a deep appreciation for British engineering heritage, and this is evident in their timepieces.

British Engineering

Bremont watches pay tribute to the rich history of British engineering. The designs often draw inspiration from the engineering feats of the past, showcasing a blend of classic and modern elements. Bremont’s commitment to British engineering is not only a source of pride but also a way to highlight the country’s contribution to technological advancements.

Partnership Collaborations

The partnerships that Bremont has formed with Jaguar, Martin-Baker, and Boeing have a significant influence on their watch designs. These collaborations allow Bremont to incorporate elements specific to each partner into their timepieces, resulting in watches that serve as a tribute to their excellence.

For example, in collaboration with Jaguar, Bremont has created watches that incorporate the distinctive design features of Jaguar cars. These timepieces not only showcase Bremont’s craftsmanship but also pay homage to the iconic British automotive brand.

Similarly, through their partnership with Martin-Baker, Bremont has been able to incorporate advanced technologies and materials used in ejection seats into their watches. This collaboration ensures that Bremont timepieces can withstand extreme conditions and maintain accuracy and reliability in demanding environments.

These influences on Bremont’s watch designs create unique timepieces that appeal to watch enthusiasts and engineering enthusiasts alike.

The English Tour


Bremont Watch Company embarked on a tour called “The English Tour” in the United States. This tour was an opportunity for Bremont to connect with watch enthusiasts and share their passion for British engineering and craftsmanship.

The concept behind The English Tour was to showcase Bremont’s watches in a unique setting and to create a memorable experience for attendees. The tour aimed to highlight the company’s dedication to precision, durability, and innovation while also paying tribute to British heritage.

Vintage Cars

As part of The English Tour, Bremont traveled in vintage cars, specifically a Jaguar E-Type and a Porsche 911. These classic cars not only added to the charm of the tour but also served as an homage to British automotive engineering.

The choice of vintage cars was not arbitrary; it reflected Bremont’s commitment to preserving the craftsmanship and beauty of the past. By traveling in these classic vehicles, Bremont aimed to evoke nostalgia and capture the essence of British engineering history.

Weather Diversion

During The English Tour, Bremont faced unexpected weather conditions in Houston. As a result, the tour had to be diverted to the west. However, Bremont didn’t let this setback dampen their spirits. They remained committed to their goal of connecting with watch enthusiasts and showcasing their timepieces.

The diversion due to weather conditions also led Bremont to reflect on the challenges faced by those affected in Houston. In a demonstration of solidarity, Bremont decided to contribute to a relief fund created by one of their ambassadors based in Houston. This act of generosity further exemplifies Bremont’s dedication to supporting local communities and making a positive impact.

Contribution to Relief Fund

While on their diverted route, Bremont made a conscious effort to contribute to a relief fund for Houston. The relief fund was established by one of Bremont’s ambassadors, who had firsthand experience with the devastation caused by the adverse weather conditions.

Bremont’s decision to contribute to the relief fund reflects their core values of compassion and support for communities in need. By using The English Tour as an opportunity to give back, Bremont demonstrates their commitment to making a positive impact beyond the realm of watchmaking.

The English Tour was not only an opportunity for Bremont to showcase their watches but also a chance to connect with communities and contribute to a meaningful cause.

Watch Selection by Founders

Bremont founders Nick and Giles English are not only passionate about watchmaking but also avid watch collectors themselves. To showcase the values of the brand, each founder selects three watches that represent the essence of Bremont.

Background of Founders

Nick and Giles English, the founders of Bremont Watch Company, come from a family with a rich heritage in aviation. Their father was a former Royal Air Force pilot, and their upbringing shaped their passion for adventure and engineering.

Both Nick and Giles have a deep appreciation for watches and craftsmanship. Their background in engineering and their love for aviation have heavily influenced the values and goals of Bremont.

Watch Selection Criteria

When selecting watches that represent the values of Bremont, the founders consider several criteria.

Firstly, the watch must embody British engineering excellence. It should reflect Bremont’s commitment to precision, durability, and innovation.

Secondly, the watch should pay homage to Bremont’s partnerships. Whether it is the influence of Jaguar’s design excellence, the advanced technologies of Martin-Baker, or the cutting-edge materials of Boeing, the chosen watches must showcase the collaborative spirit that drives Bremont’s designs.

Lastly, the watch should exemplify timeless design and craftsmanship. Bremont’s founders believe in creating watches that not only look good but also stand the test of time. The selected watches should possess both aesthetic appeal and the ability to withstand the rigors of everyday wear.

By carefully curating their watch selections, Nick and Giles ensure that the chosen timepieces truly represent the values and goals of Bremont Watch Company.

Reinvigorating British Watchmaking

Importance of British Watchmaking

Bremont is deeply committed to reinvigorating British watchmaking and preserving the country’s heritage in this industry. The founders firmly believe that keeping watchmaking skills alive in the UK is of utmost importance for both the brand and the country.

By focusing on British engineering and manufacturing, Bremont aims to revive the tradition of British watchmaking. They strive to showcase the expertise and craftsmanship that has made British engineering renowned around the world.

Training New Watchmakers

To support their goal of reinvigorating British watchmaking, Bremont actively invests in the training of new watchmakers. The founders understand the need to pass on knowledge and skills to future generations, ensuring that the craft is preserved for years to come.

Bremont is actively involved in supporting local watchmaking schools and apprenticeship programs. They provide opportunities for aspiring watchmakers to learn from experienced professionals and gain hands-on experience in the industry.

By training new watchmakers, Bremont not only contributes to the growth of the industry but also ensures that the skills and craftsmanship that define British watchmaking are passed on to future generations.

Supporting Local Industry

In addition to training new watchmakers, Bremont demonstrates its commitment to British watchmaking by supporting local industry. The company values the role that local suppliers and manufacturers play in their operations and actively seeks to work with them.

By supporting local industry, Bremont not only helps to stimulate the economy but also fosters a sense of community. The founders believe that by collaborating with local suppliers, they can create a network of like-minded individuals who are passionate about their craft and committed to British engineering excellence.

By investing in training and supporting local industry, Bremont aims to breathe new life into British watchmaking, ensuring its sustainability and growth for years to come.

Critiques of Watch Industry Trends

Bremont Watch Company is known for its unique and distinctive designs that set them apart from industry trends. In a world filled with square watches with round movements and overly blingy designs, Bremont aims to offer something different.

Square Watches with Round Movements

One critique voiced by the founders of Bremont is the prevalence of square watches with round movements in the industry. While these watches may look visually appealing, Bremont believes that the beauty of watch design lies in the harmony between the case and the movement.

Bremont prioritizes the integration of the movement and the case, believing that a perfectly balanced design is essential for creating a truly exceptional timepiece. Their designs typically feature round cases, which seamlessly complement the movements within.

Overly Blingy Designs

Another critique that Bremont holds is the trend of overly blingy watch designs. While some collectors may appreciate extravagant and flashy timepieces, Bremont believes in creating watches that exude timeless elegance and sophistication.

Bremont watches favor a more understated and refined aesthetic. They focus on quality craftsmanship and attention to detail, rather than excessive embellishments. Bremont’s designs are intended to be timeless and not be overshadowed by passing fads and trends.

By challenging industry norms and trends, Bremont offers an alternative to collectors who appreciate the beauty of watch design simplicity and timeless elegance.

The English Tour on Bremont’s Website

Bremont’s “The English Tour” can be explored on their official website. The website serves as a comprehensive resource, providing information on tour dates and locations along the route.


The English Tour is open to the public, allowing watch enthusiasts and fans of Bremont to experience the brand firsthand. The website provides details on where the tour will be stopping, allowing individuals to plan their visit accordingly.

Tour Highlights

The website also highlights key aspects of The English Tour, such as the vintage cars used during the journey. Visitors can learn more about the significance of the Jaguar E-Type and Porsche 911 in relation to Bremont’s commitment to British engineering history.

Furthermore, the website showcases the diversion of the tour due to weather conditions in Houston and highlights Bremont’s dedication to contributing to a relief fund for the affected area. This act of generosity demonstrates Bremont’s commitment to community and social responsibility.

By visiting Bremont’s website, individuals can stay updated on The English Tour and access additional information and resources related to the tour.


Bremont Watch Company embodies a unique blend of British engineering, timeless design, and dedication to excellence. Founded by brothers Nick and Giles English, the company strives to revive British watchmaking while honoring the heritage of their partners such as Jaguar, Martin-Baker, and Boeing.

Through The English Tour, Bremont showcases their commitment to craftsmanship and British engineering history. By traveling in vintage cars, diverting the tour due to weather conditions, and contributing to a relief fund, Bremont demonstrates their dedication to making a positive impact beyond the realm of watchmaking.

As a brand, Bremont challenges industry trends by favoring timeless designs over flashy and excessive aesthetics. They prioritize harmonious integration between movement and case, creating watches that exude elegance and sophistication.

Bremont’s commitment to reinvigorating British watchmaking extends to training new watchmakers and supporting local industry. By passing on knowledge and skills, and working with local suppliers, Bremont ensures the sustainability and growth of the craft in the UK.

In a world filled with ever-changing trends, Bremont remains steadfast in their commitment to creating watches that stand the test of time. Their focus on precision, durability, and British engineering excellence sets them apart as a brand that values tradition, craftsmanship, and community.